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Tuesday, 19 June 2012

Improve your Alexa rank #blogathon2




Biannual Blogathon BashThis post is a mini-challenge hosted as part of the Biannual Blogathon Bash, June 2012. Anyone is welcome to join in, but if you want a chance to win prizes for participating, you'll need to register over at the main Blogathon Bash site and complete the challenge during the Blogathon.

Introduction

Alexa Traffic Rank is supposed to be indicative of the amount of traffic your site receives - but because Alexa can only measure the traffic they see, you'll probably start out with a number in the millions which might not reflect your true ranking. As potential advertisers and PR contacts may be browsing your site before they ever contact you to ask about your stats, you'd probably prefer that these numbers not be too far out.

The steps in this challenge are intended to help you improve your Alexa rank and ensure that your actual traffic is reflected in your rank. If you'd like to learn more about how Alexa works before we start, I wrote a short introduction to Alexa and PageRank that you may like to read.

Here are the steps to complete the challenge:
  1. Install the Alexa toolbar
  2. Claim your site
  3. Add an Alexa widget to your site
  4. Encourage your readers to use the Alexa bar
1. Install the Alexa toolbar

Having the toolbar installed will mean that Alexa is tracking your visits. Each day that you write a post, if you then go to your blog to check the display, this will count as a visit.

You can download an Alexa toolbar directly from the Alexa site at http://www.alexa.com/toolbar. There are versions available for Chrome, Firefox, and Internet Explorer.

Please be aware: because the Alexa toolbar records your web activity, some antivirus/spyware programs will flag it up as a potential risk. Personally, since Alexa is owned by Amazon, I don't worry too much about this and I'll happily do blogging and general web browsing with the toolbar installed. However, I do use a different browser for my internet banking.

2. Claim your site

If you don't have an account on Alexa, you'll need to sign up before completing this step. Once you're logged in to Alexa, go to http://www.alexa.com/siteowners/claim and enter your URL. You'll then be passed through to the verification stage. Choose the 'Free' option which allows you to claim and edit your site.

You can verify your site by uploading a file to your webserver or by adding a code to the HTML of your home page. Choose whichever seems easier to you. If you're on Blogger, you'll need to do the HTML option, and add the code by editing the HTML of your template.

Note that Alexa only understands websites at the domain level. If you don't own your own domain name, you won't be able to complete this stage - e.g. if your blog address is myblog.blogspot.com, Alexa only treats this as a part of blogspot.com

Once you've claimed your site, you can update basic information like your site description. (Just ignore the several places where you'll be prompted to upgrade to the paid service.)

3. Add an Alexa widget

By adding an Alexa widget to your sidebar or page footer, you can give Alexa more information about pageloads on your blog.

Go to http://www.alexa.com/siteowners/widgets, and enter your URL in the relevant box to generate the widget code. You can then add the resulting badge to your blog, just as you would add any other HTML snippet (it's basically a picture).

4. Encourage your readers to use the Alexa bar

Getting your regular readers to install the Alexa toolbar is one of the best ways you can improve your traffic rank. If all bloggers used the toolbar when doing all our regular visits, then Alexa would have a great snapshot of the blogging community, which would help us all in the long run.

For now, why not suggest that your readers complete this challenge with you?

Verify Your Participation

Add a comment to this post with your starting Alexa rank (the Alexa toolbar, which you installed in step 1, will show your rank when you visit your site). At the end of the Blogathon, come back and compare numbers. You won't see much of a change over just three days, but over the next few weeks you should see your rank start to improve day by day.

Don't forget you can reach me on Twitter or Facebook, as well as by email, if you're having any problems.

36 comments:

Velva said...

This is good information for bloggers. Thanks for sharing.

Velva

Jennifer Cluff said...

Good information and I try to work on my Alexa rank even tho I hear some bloggers say that it isn't a good 'rating' system. I look at the fact that so many have things that can easily affect it (like Google Analytics and those that don't allow Java) - so it's all a good 'overview'. My starting rank is 214,584

Create With Joy said...

Rachel, you've done an outstanding job of explaining both Alexa (in this Mini Challenge) and Page Rank (in the related article).

I have installed the Alexa toolbar on all three of my website browsers (IE, Firefox and Chrome). My starting Alexa Rank is 66,874.

Ellen said...

My info today is 42,023 for Alexa

Dawn said...

Great ideas, mine has gone up so much over the last months!

Adelina Priddis said...

thank you! I haven't really understood Alexa yet, but I do have the toolbar installed, and have now claimed my site (didn't know I could do that!). My starting number today is
1789347

Ann said...

I have been considering Alexa recently; thanks for making things a little clearer. Guess I'm going to have to buckle down and figure out how to use it.

Chrissie said...

I have been using Alexa since I started blogging so I already have the toolbar installed. I started out with a number in the two millions and I now, proudly am at 190,382. I have only been "seriously" blogging for about 4 months. I will come update you at the end but it is taking a lot longer to make it go down as I get lower and lower so I don't expect much change over the weekend.

Simply Stacie said...

Great info! I have the Alexa Toolbar installed on my computer and the Alexa button on my sidebar. I like seeing it change daily. My number right now is 18,417.

Jamie said...

I love seeing how my alexa ranking lowers each week =)

I just checked and I'm currently at 245,520! I added the alexa toolbar only 3 months ago, and I started in the 2 millions =)

Clarinda Olenslager said...

Whew! what a task. I already installed the Alexa bar, but I verified my site with some wonderful bloggers help, and added the widget to my blog. I am at 272, 266.

Deanna Ervin said...

I've had the Alexa toolbar for a few months now. I just added the button to my blog. I'm currently at 188,514.

Kecia said...

I have been using the Alexa toolbar for a while now. I also have added a button to my footer. Today, my Alexa score is 52,808.

Thanks for this challenge!

Cheryl said...

Thanks for all of the good info! My Alexa right now is 72,884

Shai Smith said...

This is awesome! I've had an Alexa bar for awhile now, but didn't think to add a button. I'm doing that now!

My Alexa rank at The Vagabond Studio is 45,622 in the US for now. ♥

Jodi Shaw said...

Wow I'm bad 448,205 not great, considering I've been blogging for 2 years and have good stats elsewhere. I wanna cry now lol, I'm 8.203 in canada. Not sure what that means.

Jodi @ A Mom Having Fun said...

Thank you for explaining! My rank is 70,235.

Kelly Stilwell said...

Wow. This was not an easy challenge, but I'm finished with the first blog, www.kellystilwell.com. I haven't given it as much love lately, and my rank shows it! 5,020,941
I must be at the very bottom! On to tackle the other blog. I sure hop it's better!!

DrPepperDiva said...

Alexa Rank - 560,003

mglawler said...

I have had the Alexa toolbar for a while now. My rank is currently 53,123

Aeryn Lynne said...

Alexa Traffic Rank: 300,310
Traffic Rank in CA: 5,641

Thanks for the info! :)

Ann said...

Just started with Alexa this evening Yikes I'm ranked at 433,988 in US
Guess I've got a ways to go!

Monica said...

Great information, I've bookmarked this page!
Alexa rank is #122,521

Amanda @ Letters Inside Out said...

Thanks for the challenge! I apparently forgot to comment the first time I came by! Luckily I kept a note of it.

As of Friday my overall 531,238 (US: 127,181) was now it is 514,125 (US: 100,381).

Definitely an improvement!

Leila Kennedy said...

I already had the tool bar and was claimed, but I added the widget to my page! :) Of course, I'm slacking and am visiting on the final day of the challenge, but I did see a huge decrease in my numbers over the weekend (as host of a mini challenge). My rank is 85,958 :)

Kay Maher said...

Well,my Alexa is 188,780. It's up and down these days. I need to try a little harder to get it down. I did add the widget to my page. Maybe between it, and whatever hops I can join, I can get it under 100K!

Melissa Say What? said...

150,567 - I'm a little late posting, but I will come back to check my stats in a few days!

Meagan P - Sunshine and Sippy Cups said...

I already had the Alexa toolbar - but this is still a really helpful post :)

My current Alexa is 53,816...

Jamie said...

I just wrote my wrap up post, my final alexa ranking after the weekend is at 236,756 =) such a fun way to see how you've improved in a matter of days =)

Clarinda Olenslager said...

I started this challenge at 272,266 on Saturday at 2pm pst and just checked tonight Sunday at 10:30pm pst and it is at 244,322. Pretty good jump for me.

Chrissie said...

So I just checked my Alexa rank from the weekend and it looks like 191,024 is the score after the weekend. Thats slightly higher than it was at the beginning. This doesn't surprise me though because I was so busy working on my blog and all the stuff with the blogathon that I didn't promote my posts and giveaways too much. Great Challenge though! :)

Laura O in AK said...

I've had the toolbar for a while. My Alexa is sitting at 100,600 today. It hasn't moved over the weekend. I'm sharing about the Alexa toolbar on my FB page and hope that maybe some of my regular readers will install it and help me drop some more.

Sage said...

Global Rank - 1,001, 369
US Rank - 80, 453

Ellen said...

My number now is 41,595

Kat Balog said...

I have the toolbar installed and I have been working on getting my numbers down. My rank is 117417

Mohamadreza Dehghan said...

Thanks for everything you learn us :)
http://www.2see.ir
Alexa Global : 17764444

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